Product Review websites abound on the web, but they’re far from all being equal in regards to honesty and integrity. Many product review sites appear to be unbiased at first glance, but further inspection indicates their true intention: to only promote products favorably, so they can earn money via affiliate links. best product
Here certainly are a few methods to assess if a website and its owner (s) are just inside it for the cash, or if they provide honest truly neutral, consumer-oriented product reviews:
A genuine review site may have an About / Bio / or Info page that details who owns your website (and oftentimes why they started it.) Way too many sites that claim to be’product review’sites are actually run by affiliates posing as » honest « reviewers, when actually their sole intention would be to only recommend every product they write about.
This is a critical factor for review integrity. Exactly like scientific studies, there’s a strong proclivity towards favorable bias of an item if the reviewer didn’t pay for it himself. The fact that a reviewer pays for the product (s) him or herself speaks volumes about their impartiality and ability to remain objective throughout the course of the review.
A niche site that reviews a variety of products is more apt to be neutral and a true review site than the usual site where merely a single product is reviewed. Why would someone head to the difficulty of building a website for just one product and then give it an adverse review? Needless to say the review is going to be positive (although sometimes they may throw in a negative comment or two to offer the look to be impartial.)
Single-product-sites are well-liked by affiliate marketers as the search engines give strong weight to using keywords in the domain name (url title.) So if the product being reviewed is’Acme List Building Secrets’, then employing a domain of ‘AcmeListBuildingSecretsReview’will often give that site a greater position in the search engines.
A truly neutral product review site may have both positive and negative reviews. If all the reviews on a website are glowing, and every product is endorsed, then there’s a good bet that the reviewer is serving their own interests instead of those of the consumer.
This is a classic tactic utilized by many unscrupulous reviewers to make use of keywords in the title in addition to to give the looks of shoring up the trust factor. An example headline might read, « Is Acme List Building Secrets a Scam? » - since it uses the keyword phrase in the title, along with that phrase will mirror what folks key in the search box when they’ve questions of a product.